What does CRM mean? For most it means customer relationship management. However, for a non-profit group it means constituent relationship management. Kyle Haines defines it very well here. What are constituents you might ask? For a non-profit, they are the life blood of the organization. They provide the heartbeat of the organization by ensuring it has enough funds to run properly. Non-profit CRM is incredibly important because you need to keep track of your constituents and their donations.
Non-Profit CRM Complexity
Now, taking care of non-profit CRM can be a bit tricky. You have to deal with things like fundraising, marketing, engagement. You may also have to deal with human resource management and financial management. Every non-profit is different in how they need to handle CRM.
Because of this, there is no one mold that fits all non-profits in regards to CRM. Therefore, as a non-profit, you need to look at what resources are available to you and what would work best for your particular non-profit CRM problems. There is a lot of software out there that can help manage CRM. There are a lot of companies out there that can be hired to manage CRM. Most of these are faulty though as they only provide a single mold or maybe two or three. Alternatively, you can spend a lot and get something that is a little more customized for you, but still not fully customized.
This is where Officense comes in. We have a fantastic set up for non-profit CRM that takes everything about your non-profit into consideration. We fully customize our services to suit you and your organization. Whether its databases, a space to meet and greet, or simply keeping track of your calls we have it all.
For more information on Officense’s non-profit CRM services, please see our website, send an email to email@example.com or give us a call at 410-814-7500. You are also very welcome to drop by and get to know us in person at 300 E. Lombard St. Baltimore, MD 21202.